by Ben Fielding | Oct 17, 2025 | Learn, Email Outreach
How subject lines, frequency, and authentication impact your inbox placement in 2025 Let’s start with the awkward truth… You could write the world’s most persuasive job alert or outreach message, and it still might never get seen. Why? Because deliverability...
by Ben Fielding | Oct 14, 2025 | Learn
Because yes, your job alerts and outreach can end up in spam. Let’s stop that. Let’s be honest. The only thing worse than getting ghosted is having your beautifully crafted outreach vanish into the black hole of a spam folder. In 2025, email providers are more...
by Ben Fielding | Oct 13, 2025 | Learn, DMARC
Whenever I talk to recruiters these days, there’s one thing I hear again and again: “We send hundreds of emails every day but many never reach the inbox.” It’s frustrating, right? You polish your messaging, personalise the outreach, but somewhere between your send...
by Ben Fielding | Sep 29, 2025 | Learn
Google Postmaster Tools v2: Farewell Domain Reputation From 30 September 2025, Google officially retired the old Postmaster Tools v1 interface. Everyone will be pushed into the shiny new v2 interface whether they like it or not. On paper, this sounds like progress....
by Ben Fielding | Sep 25, 2025 | Learn, DNS
Cloudflare is a great place for recruitment agencies to manage thier DNS. If you’re fixing deliverability issues like SPF, DKIM, or DMARC, your specialist will need access to these settings. Sometimes you want me (or someone else) to help manage your DNS, but...
by Ben Fielding | Sep 17, 2025 | Learn, DNS
Quirky Branding vs Deliverability Gamble So, your domain has numbers in it. Maybe you thought it looked cool. Maybe your perfect name was taken. Or maybe you inherited it from 2012 when “adding 123” was the hottest thing since animated GIFs. Here is the short version:...
