The Quinset Blogs
Tips, guides and detailed explanations of all the acronyms you need when fixing email delivery issues. SPF, DKIM, DMARC, BIMI and more! Tips and guides on how to set up, and get maximum advantage from, Quinset Powermail. You also have access to detailed explanations of all the acronyms you’ll get to know and love. From SPF to DKIM, BIMI to DMARC, we’ve got you covered.
The Truth About Candidate Deliverability insights
The MAGY Power Play of Email Deliverability You think you’re “monitoring deliverability”. You’ve got dashboards. Open rates. Maybe even a warm-up tool humming away. But here’s the shitty end of the stick... Half the inbox ecosystem doesn’t tell you what’s really...
Why Recruiters Need to Know MAGY
The Four That Control (Almost) Every Candidate Inbox Here’s something most recruiters don’t stop to think about. When you send a campaign to 10,000 candidates… You’re not sending to 10,000 different mailbox providers. You’re mostly sending to four. I call them the...
How to Setup The Yahoo Complaint Feedback Loop
Wouldn’t it be nice to know when someone marks your email as spam? Not guess. Not infer from falling opens. Not wait for reputation to quietly erode. Actually know. With Yahoo, you can. And honestly? That’s pretty cool. What Is Yahoo’s Complaint Feedback Loop? In...
SPF, DKIM & DMARC Explained Without the Tech Headache
Why am I seeing email warnings now? If you’ve started seeing things like: “This email isn’t trusted” Fewer opens than usual Messages quietly landing in junk You’re not alone. For most businesses, nothing obvious changed. The emails look the same. The tools are the...
How to Set Up DKIM in Microsoft 365
(Without Breaking Your Email) You don’t notice DKIM until it’s missing. Then replies vanish. Gmail gets twitchy. Microsoft shrugs. This is one of those setups that should be boring. But in the wild, it’s often half-done, misaligned, or quietly switched off. Let’s fix...
The Power of an Aged Domain: Older is Always Better
You can fix a lot when it comes to email deliverability. Authentication. Content. Sending patterns. Contact data quality. Links. Behaviour. What you can’t fix is time and that’s why aged domains are deliverability gold. If you’re choosing between a shiny new domain...
The 2026 Email Engagement Mandate For Recruiters
Earn the Inbox or Lose It In 2025, every recruiter was talking about the same things: authentication, sending limits, complaints, staying out of spam. Good. Doing that work mattered. But here’s the uncomfortable truth I’m seeing play out. In 2026, having your...
How to Write Emails That Actually Get Replies
Spoiler Alert: You're Not the Hero Most recruitment emails fail before the second sentence. Not because the recruiter is bad at their job. Not because the service isn’t valuable. But because the email tells the wrong story. Too many emails are written as if the...
How to Fix Drag & Drop in New Outlook
The first time this hit my screen, I thought Outlook had simply woken up in a bad mood. Drag a CV out. Nothing. Drag an email into the CRM. Nope. A recruiter somewhere sighed, loudly. If you’ve noticed the same thing, you’re not imagining it. Drag and drop from New...
How To Stop Website Contact Forms Going To Quarantine
I get this one a lot: “Our contact form emails keep going to our own quarantine. Why is Microsoft flagging messages from… us?” Here’s what happens when your website leads have died down....You test your website contact form. You expect a tidy little lead notification....
The Impact of Google’s New Email Rules 2025
You know the feeling.You send a campaign, expect the usual handful of replies… and nothing. Not even a polite “thanks but no thanks”. It’s not your messaging. It’s not the market. It’s Google tightening the taps again. How Google's New Rules Hit Recruiters Google’s...
How Can You Tell If an Email Landed in Spam?
A customer asked a great question: “Our IT provider says that after an email leaves our system, they can’t see where it goes or if it lands in spam. Is that the same for Quinset, or can you tell if a message’s gone to spam?” Short answer: no one can see the exact...
Subject lines that trip filters (and the ones that don’t)
You can write the best message in the world but if the subject line spooks a filter, no one ever sees it.Most recruiters don’t realise how many “harmless” patterns look risky to spam filters. It’s not just about keywords anymore. It’s punctuation, tone, and...
Your email domain is gold dust. Treat it that way.
If your emails feel invisible, it’s not your pitch. It’s your domain.Recruiters tell me, “some messages just go to junk.” Not fate. Not “their firewall”. It’s behaviour plus basics. Your domain’s reputation decides if you’re seen at all, and once it’s bruised,...
Inside DMARC Reporting: The Truth Behind Those Weird Files
Spoiler alert: DMARC reporting is a bit of a mess If you want the TL;DR: Yes, DMARC reports are awkward to read. Yes, they arrive in quirky formats. And yes, if you are managing a domain with any kind of volume, a reporting tool like PowerMail will save hours by...
That Gut Feeling About Your Email Outreach?
Trust your instincts. You know that little niggle you keep brushing off?That quiet thought whispering, “Something’s not quite right here.” You're sure everyone is doing all the right things. The team’s running campaigns, the CRM’s feeding your pipeline, marketing’s...
From Job Alerts to Outreach: Structuring Emails That Land
How subject lines, frequency, and authentication impact your inbox placement in 2025 Let’s start with the awkward truth... You could write the world’s most persuasive job alert or outreach message, and it still might never get seen. Why? Because deliverability isn’t...
The Recruiter’s Guide to Avoiding Spam Folders in 2025
Because yes, your job alerts and outreach can end up in spam. Let’s stop that. Let’s be honest. The only thing worse than getting ghosted is having your beautifully crafted outreach vanish into the black hole of a spam folder. In 2025, email providers are more...
DMARC Demystified: Why Recruitment Agencies Can’t Ignore It
Whenever I talk to recruiters these days, there’s one thing I hear again and again: “We send hundreds of emails every day but many never reach the inbox.” It’s frustrating, right? You polish your messaging, personalise the outreach, but somewhere between your send...
Google Makes It Harder To See Your Domain Reputation
Google Postmaster Tools v2: Farewell Domain Reputation From 30 September 2025, Google officially retired the old Postmaster Tools v1 interface. Everyone will be pushed into the shiny new v2 interface whether they like it or not. On paper, this sounds like progress....
Grant Access to Your Cloudflare Account
Sometimes you want me (or someone else) to help manage your DNS, but you don’t want to hand over your email + password or full control. The good news? Cloudflare lets you invite collaborators with fine‑tuned permissions. Here’s how. Prerequisite: You must be a Super...
Can I have Numbers in My Domain Name?
Quirky Branding vs Deliverability Gamble So, your domain has numbers in it. Maybe you thought it looked cool. Maybe your perfect name was taken. Or maybe you inherited it from 2012 when “adding 123” was the hottest thing since animated GIFs. Here is the short version:...
Google Just Made DMARC Reports Smarter
Google’s Big DMARC Upgrade Until now, DMARC aggregate reports were a bit like a vague weather forecast: “Something went wrong… somewhere.” Helpful? Not really. With Google’s latest update, that changes. Gmail’s reports now include specific error codes that spell out...
How To Use GoDaddy Delegate Access
You don't have to hand over your login details for someone like Quinset or your web developer to help manage your domain and DNS. Introducing GoDaddy Delegate Access! Delegates can open and use your products, but they can't view or change account information like your...
How to Stop Links from Triggering Spam Filters
At Quinset, we see this issue all the time. It’s one of those problems that’s easy to fix but rarely talked about. You’d think email marketing and automation tools would shout about it, or better yet, warn you when you’re about to make the mistake, but most don’t....
Mastering Email Automation in Recruitment
Email Beyond the First Hello In the recruitment world, the initial contact is just the beginning. The real magic happens in the follow-ups. The check-ins, the nudges, the "just making sure you're still breathing" emails. These aren't just niceties; they're essential...
Email Content Fingerprinting: The Invisible Force
Is Fingerprinting Causing Your Deliverability Woes? You're probably already juggling SPF records, DKIM alignment, and keeping your sender reputation polished like a trophy. But if your carefully crafted email campaigns are still ghosting the inbox, there's a...
Preparing the Internet For The Arrival of Your Campaign
The Power Of Pre-Seeding Your Email Outreach You’ve got a big campaign coming up. Maybe it’s a new job alert blast, a webinar invite, or a reactivation push to cold leads. You want it welcomed to inboxes like royalty, not turned away at the door. You want it to land,...
Why Your Email Open Rates Are Lying to You
And What You Should Track Instead Let’s get this out of the way. Your open rate is not real. Well, not fully at least. It’s a rough guess based on a tiny image that may or may not have loaded. And thanks to modern spam filters and email security tools, even that guess...
What Are Email Security Gateways and Why Should You Care?
The Reason Behind A Billion Dollar Industry You wrote a brilliant email. Personalised it. Tracked it. Hit send. But your client never saw it. Why? Because it got eaten alive by an Email Security Gateway before it even had a chance. Most people think spam filters live...




























